Client : Jil Sanders

The German label Jil Sander asked us to create a new digital commercial for their perfume Softly.

The challenge of this project was to convey that overwhelming sensation during moments of true happiness that make us feel as if time has stopped, as if the world were on pause. To achieve this, our beloved director Loïc Phil focused on the image and sound design, which gives you goose bumps when watching it. Beauty, elegance, and extasy: a hell of a show!

We couldn’t have asked for more! It was a true pleasure to have worked on this project.

Format : Pub digitale de 00.50 sec
Agence : Quai des Orfèvres
Diffusions : Youtube, Facebook et Instagram
Matériel technique : Arri Alexa
Optiques Zeiss Standard Speed T 2.1

Director : Loic Phil
Cinematographer : Xavier Thesnon
1st AD : Joséphine Pons
Sound Designer : Lucas Ortiz
Production manager : Etienne Grosjean
Assistant of production : Célia Copine
Camera Operator : Maelenn Dujardin
Gaffers : Nicolas Lefievre & Mathieu Morhain,
Keygrips : Thibault Spiral & Leo Badani
Production Designer : Ceren Kaya
Assistant Production Designer : Hugo Nonabus
Make up : Alexandra Blazy
Actress : Victoire B
Turtle Max : Maxime Leflon

Biborg Agency : Audrey Bousseyrol, Rémi Cabarrou & Marie Trocme